Fri 30 Jan
|de Werkplek
Amsterdam SEO Meetup: Sustainable Digital Marketing
The Amsterdam SEO Meetup invites you to an evening focused on sustainable digital marketing. We will explore how responsible digital strategies can improve performance, efficiency, and brand trust, while driving better results in SEO, UX, and conversion. TICKETS AVAILABLE via QR-CODE
Tijd en locatie
30 Jan 2026, 17:00 – 20:00
de Werkplek, Hulstweg 11, 1032 LB Amsterdam, Nederland
Over het evenement
Hosted by the Amsterdam SEO Meetup, "Sustainable Digital Marketing: Balancing Growth with Responsibility" is an in-person evening focused on the future of digital strategy.
Marketing is driven by growth: more traffic, more engagement, more data. But in a digital-first world, that growth often comes with a hidden cost, a growing digital carbon footprint.
This event reframes the conversation. It goes beyond code and technical SEO to focus on brand responsibility, customer trust, operational efficiency, and long-term digital performance.
During the evening, attendees will explore:
- How leading brands are aligning marketing goals with sustainability
- Why lean digital assets perform better in SEO, UX, and conversion
- How resource efficiency is becoming a competitive advantage
- What responsible digital growth looks like in practice
The event features an opening talk, an expert panel, and networking, bringing together professionals from across the Amsterdam marketing and digital community.
Whether you’re a Marketing Manager, Strategist, Digital Specialist or interested in Sustainability, this event offers practical insights, strategic perspective, and meaningful peer connections. Speakers
Franck Vinchon, Global Strategy & Business Director at Madame Bovary
Cas Burggraaf, CTO GreenPT
William Barnes, Head of SEO, Game Help (IGN Entertainment)
➡️ Agenda (almost final)
17:00 - Doors Open & Networking
Arrive, grab a drink, and connect with peers from the Amsterdam marketing and digital community.
17:30 - Opening Talk
Baba presents a data-driven look at the digital footprint of commercial websites and explains why resource efficiency is becoming the next competitive advantage.
18:00 - Spotlight Session (To Be Announced)
Short, high-impact talk featuring case studies and unique insights into sustainable marketing strategies.
18:20 - Expert Panel: The Reality of Responsible Growth
A strategic discussion on balancing business targets with ethical digital practices. Topics include brand reputation, selling sustainability to the board, and the future of digital CSR.
19:00 - Drinks & Networking
Wrap up the evening with informal discussions, audience questions, and continued networking. De Werkplek is an affordable and flexible workspace and uses the Pay What You Like principle for events. You show your appreciation for the event by making a donation. It’s not about how many drinks or snacks you’ve had, but about the overall experience we’ve created. We trust that you’ll value this accordingly.